The initiative’s first report, Scaling Solutions Toward Shifting Systems, highlighted organizations that had scaled solutions and how funders had helped the process — or hindered it. Design-wise, it was important to produce an attractive, highly visual report that was able to break away from conventional text-driven reports made my multi-national non-profits. Instead, the focus was to highlight the importance of the human component in the success or failure of projects that aim to scale their impact.

Together In-House and Rockefeller Philanthropy Advisors collected hundreds of photographs from all continents, and streamlined editing and proofreading of texts produced by 20+ organizations under an extremely compressed timeline.

We were able to standardize image usage (and the many contrasting visual identities of the organizations featured), with the development of a system of photo-based textures, a limited color palette, and smart use of contemporary typography.




The resulting visual identity developed by In-House was powerful enough, and nimble enough, that it enabled the production of a series of editorial products that is still ongoing, including translations and follow-up reports. Spanish and Portuguese versions were produced in 2017, and a follow-up report Approaches for Impact, Approaches for Learning was launched in 2018, focusing on two questions: 1) how (and why) funders successfully moved from endorsing approaches identified in the first report, to actually improving their policies, and 2) what lessons we can learn from existing funder collaborative models aimed at systems change.

The report has been presented at the Skoll World Forum in Oxford, Rockefeller Philanthropy Advisors’ workshops in South America, and many other events. You can download the full first report at this link, and the second report at this link.